Apple have for a long time been working together with car manufacturers that have developed tailor made solutions to control the owner’s iPod. Now it has taken this one step futher by teaming up with Ford Motor Company, General Motors and Mazda to develop support for iPod with the manufacturers’ new car models. By cooperating with them Apple counts on that over 70% of the new cards launched in the USA in 2007 will sport an iPod. This is a clear sign for how far Apple has come with its series of iPods and that it is not just about launching a competitive media player for Apple’s compeition. It is simply a brand growing stronger and stronger for each day.
“Ford and General Motors will feature iPod integration in the majority of their 2007 models in the US beginning later this year, while Mazda’s entire global 2007 lineup of cars and SUVs will offer iPod connectivity. iPod offerings for Ford, General Motors and Mazda provide drivers with outstanding sound quality while charging the iPod, while conveniently storing the iPod in the glove compartment. Seamless iPod integration also allows drivers to use their car’s multifunction controls to select their music using artist, album, playlist or shuffle songs, as well as to easily skip between tracks and playlists.”
