No one can have missed the unstoppable force that is Google. The search engine search company has grown to a close to unimaginable size and reached a stock value of $530. Both Yahoo and Microsoft have been trying to keep up with Google, but both have failed. Yahoo have shown a declining profit over the last two years and the stock has dropped by 50%. Google on the other hand has reported a +50% profit increase over the last fourteen quarters. Microsoft has been fighting a losing battle with Google and even though the Facebook investment may have improved things, the situation has a far from positive outlook.
In an attempt to remedy the situation, Microsoft has made another offer to Yahoo. Last year Microsoft sent a letter to Yahoo making an offer, but was turned down. Yahoo said it would evaluate the new proposal promptly. Microsoft has offered to pay $44.6 billion, making it the largest acquisition in the history of the technology industry.
