Under Mobile World Conference i Barcelona presenterade Microsoft en del nyheter för sitt operativsystem för mobiltelefoner, Windows Mobile 6,5. Dessa nyheter innefattade bland annat det nya Windows Marketplace for mobile. Detta är en marknadsplats där oberoende utvecklare kan lägga upp applikationer som sedan smidigt skall gå att ladda ner till mobiltelefonen, självklart mot en kostnad. Under gårdagen presenterade så Microsoft mer av hur själva tjänsten kommer fungera och vilka regler som gäller.
I korthet kommer man ha en transperent valideringsprocess, ge utvecklarna stöd under utvecklingen samt låta utvecklarna få behålla 70 % av inkomsten från försäljning. Mot en årlig kostnad på 99 $ har du som utvecklare rätt att lägga upp 5 stycken applikationer, för varje ytterligare applikation efter det kostar det 99 $ till. Man öppnar dörrarna för registrering under våren. Du kan läsa det fulltsändig pressmeddelande nedan.
Microsoft Unveils Its Developer Strategy for the Next Generation of Windows® Phones
Familiar tools, large worldwide customer base and transparent policies allow mobile developers to innovate and generate new revenue opportunities with Windows Mobile 6.5 and Windows Marketplace for Mobile.
REDMOND, Wash. March 11, 2009 Microsoft Corp. today announced new details about how developers can build and sell applications for Windows® phones through Windows Marketplace for Mobile, the recently announced application marketplace available with the Windows Mobile 6.5 operating system. In its commitment to helping developers create new and exciting applications, Microsoft will provide developers with 70 percent of the sales revenue of their applications from Windows Marketplace for Mobile, transparency throughout the certification process, and guidance and support from the stage of development to the final sale to the consumer. Developers can get the tools to begin developing for Windows® phones at http://developer.windowsmobile.com.
Microsofts decades-long relationship with developers has led to some of the most exciting innovations the industry has seen. Well continue our successful collaboration with developers through Windows Marketplace for Mobile, which will provide a broad reach to customers, said Andy Lees, senior vice president of the Mobile Communications Business at Microsoft Corp. With the new Windows Marketplace for Mobile and our great development tools, Windows® phones represent an incredible opportunity for developers everywhere.
Developers who sell applications through Windows Marketplace for Mobile will receive 70 percent of the revenue from the sales of each application. In addition, they will be able to set the price for their applications in each market, maximizing their revenues based on targeted pricing strategies. Developers can also choose to distribute their applications at no cost. Up to five application submissions to Windows Marketplace for Mobile is included in the introductory annual registration fee of $99 (U.S.). Each additional submission within the annual period will cost $99 (U.S.). The registration fee is waived for student developers who want to reach Windows® phones customers, through enrollment in the Microsoft DreamSpark program.
With Windows Marketplace for Mobile available in 29 countries, developers will be able to tap into a broad international customer base. At the same time, Microsoft will continue working with developers to ensure that their applications run optimally on Windows® phones by running a rigorous certification and testing process before applications go to market. Developers will be able to see detailed feedback during and after the certification process of their application on the Windows Marketplace for Mobile developer portal. Ultimately this enables developers to devote more time to writing innovative applications, and less time trying to navigate the approval process. Developers will have access to all details once the registration doors open in the spring, and will be able to start submitting their applications later this summer.
Developers can utilize familiar tools and technologies to build unique experiences for the Windows Mobile platform through Windows Marketplace for Mobile, including the Windows Mobile 6 SDK and .NET Compact Framework 3.5.
With more than 20,000 applications already in market, Windows Mobile is among the most popular platforms for developers. Windows Mobile 6.5, the next generation of the Windows Mobile operating system, will allow developers to build innovative mobile applications without having to learn new skills or programming languages, by leveraging familiar desktop and server development tools such as Win32, Active Template Library and Microsoft Foundation Classes (Visual C++), Visual C#, Visual Basic .NET, ASP.NET and asynchronous JavaScript and XML (AJAX).
Founded in 1975, Microsoft (Nasdaq MSFT) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.
