Broadcom to Provide Leading-Edge Video Playback on Select 2010 Netbook Platforms from Leading OEMs
IRVINE, Calif., — Broadcom Corporation (Nasdaq: BRCM), a global leader in semiconductors for wired and wireless communications, today announced that its Crystal HD technology will be available to OEMs wanting to deliver best-in-class video playback on the new Intel® Atom™ processor platform for netbooks. The Broadcom® BCM70015 Crystal HD solution will be offered as an option for OEMs designing netbooks using the Intel Atom processor N450 and Intel NM10 Express chipset platform. Crystal HD technology provides netbook users with a rich multimedia experience by enabling cost effective, quality playback of multi-format, high definition (HD) video and will be featured on select 2010 netbook platforms from top-tier OEMs including Asus, Dell and Samsung.
Highlights/Key Facts:
— Broadcom Crystal HD technology (based on the Broadcom BCM70015
single-chip HD video decoder) will be offered as an option for OEMs
designing netbooks based on the new Intel Atom processor platform.
— The BCM70015 Crystal HD chip provides manufacturers with a low power,
low cost solution that addresses one of the key performance challenges
of netbook platforms: cost effective and quality playback of streaming
HD video.
— Broadcom Crystal HD technology leverages the company’s widely deployed
and field proven HD set-top box and consumer media player technologies
to provide high quality video playback of multi-format (H.264/AVC,
MPEG-2, VC-1, WMV9, MPEG-4, DivX®, Xvid and AVS) standard and high
definition content for netbooks, enabling users to enjoy a mobile media
experience with no frame drops or jitter. Broadcom Crystal HD
technology:
— Provides one of the industry’s best low power, HD video playback
experiences on low cost netbooks.
— Provides software support for Adobe® Flash® Player (v10.1),
Windows Media® Player (v12), as well as support for other
third-party media players including both commercial and open source.
— The Intel Atom processor N450, Intel NM10 Express chipset (formerly
known as Pine Trail) is the next generation processor platform for
netbooks and the entry-level desktop segment. This new two-chip platform
integrates graphics and a memory controller onto the CPU, enabling lower
power consumption, improved performance, and smaller, more compact
designs in next generation netbooks and entry-level desktop PCs.
Supporting Quotes:
Dan Eiref, Vice President & General Manager, Broadcom’s Consumer Electronics Line of Business
“We recognize that OEMs have the desire to offer HD video playback on netbooks, and are pleased that Intel has validated Broadcom as an HD solution provider for the Intel® Atom™ platform for netbooks. Our Crystal HD technology provides high quality video playback within a low power, low cost solution that will enhance the consumer netbook experience in 2010.”
Video:
Broadcom’s Crystal HD Technology Demonstration
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Other Supporting Resources:
Broadcom’s Crystal HD Solution
About Broadcom
Broadcom Corporation is a major technology innovator and global leader in semiconductors for wired and wireless communications. Broadcom products enable the delivery of voice, video, data and multimedia to and throughout the home, the office and the mobile environment. We provide the industry’s broadest portfolio of state-of-the-art system-on-a-chip and software solutions to manufacturers of computing and networking equipment, digital entertainment and broadband access products, and mobile devices. These solutions support our core mission: Connecting everything®.
Broadcom is one of the world’s largest fabless semiconductor companies, with 2008 revenue of $4.66 billion, and holds over 3,650 U.S. and over 1,450 foreign patents, more than 7,750 additional pending patent applications, and one of the broadest intellectual property portfolios addressing both wired and wireless transmission of voice, video, data and multimedia.
A FORTUNE 500® company, Broadcom is headquartered in Irvine, Calif., and has offices and research facilities in North America, Asia and Europe. Broadcom may be contacted at +1.949.926.5000 or at www.broadcom.com.
