AMD has announced that Professor Manju Hedge has been hired as VP of the Fusion Experience program. Hedge is best known for founding the company AGEIA that was later acquired by NVIDIA and today uses its PhysX technology for simulating physics in games. The idea is that Manju Hedge’s expertise in parallel and visual calculations will lead AMD Fusion to success.
AMD Fusion will really kick off next ear when the first APU, Accelerated Processing Unit, is launched, which is more or less a processor with an integrated graphics circuit.
”Manju brings prized expertise in developing the ecosystem for enabling breakthrough and heightened experiences on new architectures to AMD. As Manju and his team work with the ecosystem to usher in a new era of visual computing, we expect a wide range of industry leaders to embrace the future of accelerated computing through the combination of the GPU and CPU — a combination only AMD can deliver with its AMD Fusion technology.”
Beside being able to boast about snatching an important player from NVIDIA it hopes to give the Fusion program an extra boost, a program that AMD has invested a lot of time and money into.